ABINGDON, VA - Friends of Southwest Virginiahas received $10,000 from the Virginia Tourism Corporation DMO WanderLove RecoveryGrant Program, a new grant made available to Virginia’s Destination Marketing Organizations across the Commonwealth that have been heavily impacted by the novel coronavirus pandemic to fund recovery marketing initiatives. $866,504 in marketing grant funds were awarded to 90 Destination Marketing Organizations as part of the DMO WanderLove Recovery Grant program.
“When determining our campaign and choosing our feeder markets, we have paid close attention to regions with rising COVID-19 cases and will market the region according to the ever-evolving research and changing landscape to ensure both the continuedsuccess of the creative economy in Southwest Virginia while balancing the health and safetyof the region,” said Chris Cannon, Friends of SWVA Executive Director.
Friends of Southwest Virginiais encouraging visitors and locals to embrace their inner WanderLOVE while keeping theregion safe and secure during the COVID-19 crisis.
